Booking software for makeup artists

Bridal deposits, mobile bookings, and no more no-shows

BookAndGo lets clients book your bridal and event makeup online, secures the date with a deposit, and captures the look and location before you arrive. Flat $59/mo, no per-client fees, Australian data residency and GST tax invoices with your ABN.

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Features that fit the way you work

Bridal & event deposits

Take a deposit or booking fee up front so a wedding or event date is genuinely locked. The clients who matter most never slip away over an unconfirmed enquiry.

Built for mobile artists

Capture the client's travel address and event location at booking so you know exactly where you're heading - perfect for on-location bridal and event work.

Look & occasion intake

A custom intake form captures the desired look, occasion, skin notes and inspiration photos before the appointment, so your kit and timing are ready.

Bridal party packages

Sell a bridal party package once - bride plus bridesmaids - and let it be redeemed across the booking, instead of juggling separate appointments and prices.

No-show protection

No-show protection automatically blocks clients who repeatedly ghost, protecting the prime weekend slots you turned others away for.

Native AU SMS reminders

Automatic Australian SMS reminders cut last-minute cancellations, and an AI web chat on your booking page answers pricing and travel questions for you.

GST tax invoices

Send compliant Australian GST tax invoices with your ABN and sequential numbering, emailed automatically once the appointment is complete.

Made for every shape of makeup artists

Bridal makeup artists

Secure the wedding date with a deposit, sell a bridal party package, and gather every bridesmaid's look and the venue address through intake before the day.

Mobile & on-location artists

Capture the travel address at booking, let clients self-book around your travel zones, and confirm with SMS reminders so you're never caught out on the road.

Event & special occasion makeup

Publish formal, ball and photoshoot services, take a booking fee to hold the slot, and use no-show protection to safeguard your busiest event weekends.

Frequently asked

Can I require a deposit for bridal bookings?

Yes. Each service can require a deposit or booking fee via Stripe at the moment a client books, so the wedding or event date is held the instant they confirm. The platform fee is only 0.5%.

Does it work for mobile makeup where I travel to the client?

Absolutely. The intake form captures the client's travel address and event location at booking, so you always know exactly where the appointment is and can plan your day around it.

Can I sell bridal party packages?

Yes. You can sell a multi-person package once and let clients redeem it as they book, instead of creating and pricing each appointment separately.

How does no-show protection work?

With no-show protection enabled, a client who repeatedly fails to show is automatically blocked from rebooking, so chronic no-shows stop costing you slots.

How much does BookAndGo cost?

The Professional plan is a flat $59/mo with no per-client fees - unlimited bookings, SMS reminders, AI web chat, packages, no-show protection and GST invoicing all included.

Is my client data kept in Australia?

Yes. All data is hosted in Sydney and handled under the Australian Privacy Principles, and your invoices are compliant Australian GST tax invoices with your ABN.

Do you travel to your clients?

Capture the service address, send a live "on my way" tracker, and protect your travel time from no-shows.

Mobile & field service

Ready to try BookAndGo?

14-day free trial. No credit card required. 30 minutes from signup to your first real booking.

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